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Hello Reader,

Developing your signature style is one of the most important steps in building a recognizable and successful brand. But let’s face it, it can also be tricky. To help you navigate this process, we started breaking down some of the Do's last week, and now we are off to hit the Don'ts!

Lets Talk About The DOs

Now Let’s Review Some of the Don’ts

DON’T: Have the Same POV as Others

Copy-pasting what everyone else in your industry is saying is a fast track to blending in. Instead, find your unique perspective. What’s your take on industry trends? What can you say that no one else is saying?.

DON’T: Accept the Status Quo

Signature Style is all about doing things your own damn way. The status quo is boring. Don’t be afraid to challenge it. People are drawn to thought leaders and innovators, not to those who play it safe. Shake things up and stand out!

DON’T: Forget to Solve the Problem

If your style is all flash and no substance, you’ll lose trust. A beautiful Instagram feed or a catchy tagline means nothing if you’re not solving your audience’s real problems. Make sure you are answering questions in your content, always prioritize value.

DON’T: Try to Serve Everyone

When you try to appeal to everyone, you end up connecting with no one. Niche down. Focus on serving a specific group of people who align with your expertise and values.

DON’T: Expect It to Be Easy

Developing a signature style takes time, experimentation, and consistency. There’s no overnight success here. Embrace the process and stay committed.

DON’T: Ignore All Trends

While you shouldn’t blindly follow every trend, staying aware of what’s popular can inspire fresh ideas and keep your content relevant. The key is to adapt trends in a way that aligns with your style and message.

Your Signature Style Success

By following these dos and avoiding the don’ts, you’ll not only craft a signature style that’s visually compelling but also deeply aligned with your audience and your mission. Ready to get started? Let’s do this!

If you need help developing your own Signature Style or even understanding what one is, book a one-on-one session. Let's nail this for you so you can mark 2025 as a year that goes down in the books. You can also fins the rest in the linked blog post. ​

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Keep Creating,

Jonathan