VIP Status Newsletter

Hello Reader, Last week, I spent my evenings teaching a special five day reset... and while I love all the days ad they are super valuable if I do say so myself... one day stands out to me! Day 1 of Unforgettable in 5 was all about confidence, and not the fluffy “believe in yourself” kind. The real kind. The kind that shows up when you stop waiting to feel ready… and you start building a simple rule you can follow even when your brain is doing its usual dramatic monologue. The big idea from...

Hello Reader, Quick heads up: doors are officially open for the Unforgettable Impact Collective. If you’ve been following my stuff for a while, you already know the pattern I see nonstop: You don’t need more content ideas. You need a system you’ll actually use… long enough to become recognizable. Because the truth is, most coaches aren’t losing because they’re “bad at content.” They’re losing because their message is fuzzy, their style is inconsistent, and they’re doing it all alone… which...

Hello Reader, If your social media has been feeling like you’re hosting a party and nobody showed up… welcome. You’re not alone. Here’s what I see all the time with smart, talented coaches (just like you): You know you can help people. You have results. You are qualified. But online? You’re posting helpful stuff and still feeling invisible. And then the brain spiral starts: “Maybe I need to post more.” “Maybe I need reels.” “Maybe I need to be louder.” “Maybe the algorithm hates me.” Spoiler:...

Hello Reader, Why your content isn’t landing (and how to fix it) If your posts are getting politely ignored like a group text where everyone saw it and nobody replied… welcome. You’re not broken. Your content isn’t “bad.” It’s just not connecting yet. And here’s the plot twist: most content doesn’t flop because you’re inconsistent or “not posting enough.” It flops because it’s one of these: Too vague (so nobody feels like it’s for them) Too polished (so it feels like a brochure, not a human)...

Hello Reader, Understanding Educational Content in 2026 If you’re a coach trying to get seen in 2026, here’s the deal: Your audience can ask AI for “10 tips” and get an answer before your latte cools. So if your educational content is mostly “here’s what to do,” you’re going to feel like you’re posting into the void and then blaming the algorithm like it stole your car! But as usual, its not the algorithms fault, its yours but we can fix it. The goal now is not to be the internet’s nicest...

Hello Reader, If the world feels like a dumpster fire right now, you’re not “behind.” You’re a human with a nervous system. And if you’ve been staring at your phone like, “What am I even supposed to post?”… Well, you are not alone! Here’s the goal for this week, month, and maybe even year keep showing up but don't burn out. No tone-deaf content. No disappearing for three months. No inspirational monologues that make you cringe while typing them. Let’s do this the sane way. 1) Pick ONE lane:...

Hello Reader, If your content creation process looks like this… Save 37 reels Open Notes app Stare into the void Post a last-minute “Happy Monday!” Repeat next week Congrats, you’re normal. Also, we’re fixing it. I made a free resource called the 90-Minute Content Engine Starter Kit and it’s designed for one thing: So you can post this week without overthinking your life choices. Here’s what you get inside: A simple 90-minute workflow (pick your rhythm, pick your pillar, pick your prompts) A...

Hello Reader, A couple of weeks ago, I presented a class on how to Banana Ball Your Business, and I wanted to share with all of you some of the takeaways and questions you can ask yourself to create a Banana-worthy business. its a fun way to enter the new year. Banana Ball Marketing: 5 Lessons Coaches Can Steal to Get Seen Banana Ball is baseball… if baseball stopped taking itself so seriously and started treating the fan experience like the main event. And that is exactly why it’s a...

Hello Reader, I hope you get a little rest, a little joy, and at least one moment where nobody asks you to “circle back” on anything. One of the biggest (non-biz) things for me in 2025 has been the dramatic shift in my pet situation. I entered 2025 with a set of 13 year old puggles, one had been sick for nearly a year and the other, old but happy go lucky... I swear his tail was never down! Sadly, in July Ryder (the happy go lucky one) got really sick over a weekend, and by the time I got him...