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Hello Reader,

Show Up With No Burnout

Being consistent on social media has become the new hustle culture badge of honor.

• Post every day.
• Engage for an hour a day.
• Batch a month of content on Sunday night.

C'mon now, that is not possible for everyone... you people be crazy!!!!

If you’re a coach, strategist, or service provider who’s already juggling clients, content, and maybe a second-act life pivot, you don’t need another all-consuming routine. You need a system that works for you, not one that works you into the ground.

That’s exactly what I help my clients create with the Signature Style System.

Redefine Consistency

Most of my clients come to me thinking consistency means showing up every single day. But real consistency isn’t about frequency, it’s about building a presence that is recognizable.

It’s about showing up in a way that’s unmistakably YOU!

• Ditch one-size-fits-all formulas and build a schedule that fits your life, not some 22-year-old content creator with no client load.
• Define your signature content types so you know what to post without staring at a blank screen.
• Create a rhythm you can actually stick to, so your presence grows without your stress levels doing the same.

Consistency doesn’t mean daily. It means dependable. It means aligned. And yes, it can be done in under 2 hours a week.

Overthinking is Killing Your Visibility

You’re not invisible because you don’t have value. You’re invisible because overthinking is keeping your content stuck in "Draftsville" Yes, I said Draftsville, that little Instagram town that is overrun with 85 unpublished posts per person.

Here’s the truth: when you overthink, you don’t post. When you don’t post, no one knows what you do. When no one knows what you do, they have no way to hire you. No hire no paycheck!

So instead, learn how to

• Repeat your key messages like a pro so you become known for something
• Let go of “being original” every time and lean into your core content pillars
• Use story-based content to build trust and connection fast
• Build brand equity over time not by doing more, but by doing what matters

Smarter Content Starts With Repetition, Not Reinvention

One of the biggest myths in the coaching space? That your content always has to be new. That is bullshit!

High-performing brands repeat their core ideas over and over. That’s how they become known. So instead of constantly coming up with new ideas, we focus on signature messages that we repeat in different ways — through visuals, storytelling, and structure.

This doesn’t just save time. It makes you memorable. And memorable is what sells.

How to Minimize The Heavy Lift

The Signature Style System is a full-on framework that simplifies your social media and makes it unmistakably YOU.

We build it around five core components:

1. Content – We develop 3–5 types of content that align with your goals and expertise, so you’re never scrambling for what to post.
2. Visuals – Your brand look gets defined and dialed-in so your posts stop the scroll without looking like everyone else.
3. Stories – You learn how to tell the stories that matter: the ones that connect, convert, and show people why you.
4. Strategy – We make your content plan efficient, realistic, and goal-driven. No more posting and hoping.
5. Personality – Because the way you deliver content is part of the brand. This is what makes it sustainable and enjoyable instead of one more task on your to-do list.

Once your Signature Style is in place, you don’t just have a plan. You have a playbook.

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This Is How You Become Consistent, Visible, and In Demand

Imagine:

• Knowing exactly what to post, when to post it, and how to say it
• Having a scroll-stopping brand presence that feels 100% like you
• Creating a week’s worth of content in 90 minutes flat
• Actually enjoying content creation because you know it’s working

That’s what happens when you stop chasing trends and start owning your Signature Style.

And no, it’s not just “branding.” It’s the system that makes your presence scalable, your message stick, and your business grow.

So, stop overthinking and start showing up like the leader you are?

Then it’s time to work smarter — and build the kind of online presence that does the talking for you.

20% Discount On Intensive This Week Only

If you’ve been feeling stuck on social media, like your content just isn’t clicking—then this is your moment.

The Signature Style Intensive is officially open for enrollment. It’s my high-touch, 3-week program designed to help you create content that actually feels like you—and finally gets you seen, heard, and booked.

• No more staring at a blank Canva file
• No more trend-chasing burnout
• No more “Why am I even doing this?” spiral

Inside the Intensive, we’ll uncover your Signature Style, build your content system, and map a brand strategy that works with your personality, not against it.

Special This Week Only: 20% Off Yup. Just for this week, you can join for $1,600 instead of $2,000, but the discount vanishes at midnight on Sunday, June 22!

Get Into The Intensive

You don’t need more content. You need content that makes you unforgettable.

Let’s build it

Keep Creating,

Jonathan